Senior Associate – Content Writer
Responsibilities
- Content Creation: Develop clear, concise, and compelling content for a variety of formats including blog posts, whitepapers, case studies, website, product documentation, and marketing materials.
- Content Strategy: Collaborate with the marketing team to create and execute content strategies that align with business objectives and target audience needs.
- SEO Optimization: Optimize content for search engines to improve visibility and drive organic traffic.
- Research: Conduct thorough research on industry trends, competitor activities, and customer pain points to produce relevant and valuable content
- Editing and Proofreading: Review and edit content for accuracy, clarity, and consistency. Ensure all content adheres to our brand voice and style guidelines.
- Collaboration: Work closely with product managers, designers, and other stakeholders to understand complex concepts and translate them into user-friendly content.
- Performance Tracking: Monitor content performance metrics and use insights to refine content strategies and improve engagement.
Skills
- Excellent writing, editing, and proofreading skills with a keen eye for detail. Familiarity with SEO tools and best practices.
- Strong organizational skills, ability to work independently and manage multiple projects, and a proactive attitude towards problem-solving and content innovation.
- Deep understanding of Wealthtech, SaaS platforms, and financial services. Ability to grasp complex concepts and communicate them effectively to diverse audiences.
- A strong portfolio showcasing a range of content types, including technical writing, marketing, and thought leadership.
Experience
- 5-7 years of professional writing experience, preferably within the SaaS or financial services sector
Qualification
- Bachelor’s degree in English, Journalism, Marketing, Finance, or a related field. Master’s degree will be preferrable
Location
- Koregaon Park Extension – Pune